Fashion Design and Product Development Program
The Design and Product Development Program introduces students to a wide variety of careers in the fashion industry. Focusing on designing and developing different product categories for established brands, students will discover jobs that they didn’t even know existed such as trend forecaster, technical designer, stylist, product developer, brand manager, and more. This program allows students to experience the different stages of the design process, and walks them through the full concept-to-consumer product development cycle. Through a series of hands-on projects and workshops, students will explore their creativity and discover career options that align with their passions.
BRANDING AND IDENTITY: Understand how to design for a specific target customer and established brand, consistent with its brand profile.
FASHION PRODUCTION LIFECYCLE: Gain insight on the production lifecycle and stages of the design process.
THE FASHION BUSINESS: Gain insight on the business of fashion and learn about various career paths within the fashion industry.
DESIGN PRINCIPLES: Learn the design principles and elements used to develop a creative and cohesive collection.
TREND FORECASTING: Learn to spot, track, and pace the movement of a fashion trend through the Fashion Cycle.
TREND AND DESIGN APPLICATION: Analyze and apply trends in color, fabric and style for design development.
SKETCHING: Learn flat sketching and how to visually communicate your ideas with 2 dimensional designs
GARMENT CONSTRUCTION: Learn the basics of garment construction to create a cut and sewn garment.
FROM IDEA TO CREATION
Students apply their creative and collaborative talents in a team project that challenges them to develop a product line for an existing company that is consistent with its brand profile. The projects introduce a range of skills and concepts, including branding, market research, trend forecasting, creative design, mood boards, theme concepts, color palettes, flat sketching, fabrics, trims, and details to create a cohesive collection for a specific target consumer and season.
Learning from industry leaders and experienced guest speakers, all on the University of Southern California (USC) campus in Los Angeles.
Get the chance to stay at the USC, living in the university residences.
All activities and outings are included in the experience, and it’s always the very best the city has to offer.
Programs offer full-service 24/7 support—there is always someone waiting to help!
Private transportation throughout the program, including airport pick up and drop off.
Three meals a day —a mix of on campus food and the best things to eat from around the city.
Premium medical and travel insurance for international students.
open to students in
High School (Ages 15-17)
College (Ages 18-22)
June 9, 2019
June 23 - July 6, 2019